SOBCon 2011 - Day 1 - Tim Sanders

now for Tim Sanders

we are making an investment in getting better
social media is mean spirited
one simple idea, there is enough to go around
in the moment you share, you are rich

1 feed yourself the right stuff -- be as judicious as to what you put into your mind as to what you put into your mouth

the most expansive thought is validation

when good sound bites are mentioned multiple heads drop to write or type before it runs away
eat the nut, dump the shells

people don’t fail, failure is a thing

2 - take care of your instrument (put the oxygen mask on first)

decision shift - spending more time with screens and constant interruption
new economy depression syndrome NEDS
declare offline zones

night math -

3 - exercise your gratitude muscle
don’t stay in the have to world, live in the get to world

you need to validate the reader

don’t believe you are lucky, that is so disrespectful

don’t hang out with the ‘ings’ hang out with the ‘eds’

4 - want to be rich, give out love
alive in the moment of giving and sharing

prepare yourself for the struggles in life, they will occur

story of Miles

non-profits should have an exit strategy

there needs to be a giving component of everything you do

Timberland ripple story

if not you, who?

SOBCon 2011 - Day 1 - Chris Guillebeau

Chris Guillebeau interview with Terry Starbucker

leadership has nothing to do with titles and everything to do with influence
no evangelism, just recruitment

what excites you? what bothers you the most?
passion is actually more important than skills
what will be your legacy?

lots of hands rose when asked how many have thought about your legacy in the last week or so?
duh, the reason we are here is because we have done that and found SOBCon

Sarah Robinson - escaping mediocrity

question, how to advise how to deal with fear?
don’t rise about, pretend that it doesn’t exist, instead define it more clearly, why? why?

hard to take a short break, there is so much conversation to be had with all around

SOBCon 2011 - Day 1 - Cathy Brooks

Cathy Brooks @cathybrooks
breathing exercise to start her session and bring some center point to the day before we start going into the Internet and loose ourselves

socially oriented pack animals
not just about business, it is about opening your heart
technology can amplify the noise
conversation prism, lens by which we see the world, Brian Solis
Google doesn’t know the difference, so your story needs to be consistent
parable of the blind men and the elephant; each individual is right in their own way but in the aggregate, they are wrong

masterminding on the critical value of congruent story
exercise on looking at three aspects of environment
what is our business
who is our competition
where do we want to go


look at each of these from two perspectives, one from the self and one from the organization
look directly through each of the five senses to describe the self and the organization from the perspective of the sense
does this reveal any opportunities?
these may be avenues for exploration to create the story, to be distinct, to deliver the story and the product/service well

but I thought about it

Time for #the5 this morning before heading over to #SOBCon


What is SOBCon?
A conference in its fourth year bringing together a great bunch of folks to learn and share together in 'master mind' sessions. 


What does the schedule look like?
#SOBCon is happening Fri/Sat/Sun schedule here http://www.sobevent.com/chicago-2011/

Sometimes I need to pinch myself to make sure it is real. So without further ado, what did I find this morning so far?

LA Schools Superintendent and Jamie Oliver Play Nice http://bit.ly/lcYlPR me: comes down to relationships #the5

I caught one show of the new Food Revolution series last week and Jamie was getting stonewalled by the bureaucracy of the LA School Dept. Now with a new guy, he may have turned the corner. What do you take away?  Business is personal, period!

Good morning, Franklin! help build the raised beds for the community gardens - Sign up Form for Build Day! http://bit.ly/liqyKB #the5

The community gardens will be built near the entrance to the King St Fields. Many hands make light work! Are you in for this?

5 Social Media Savvy Nonprofits http://bit.ly/myiUFW me: with my new @franklinfoodpan role, on the lookout to learn! #the5

More to come on this new role bit. You may recall I joined the Board to help with their website, communications, etc. Well, long story short, I have just been elected to the Chairperson position. So I have some more learning to do. I will be spending less time on the live meeting reporting for Franklin Matters, but in my mind, food for those who need it is where it really matters.

Sustainable Food's Biggest Problem: No Definition http://bit.ly/kLLLJg me: what is your view on this issue? #the5

I am still early in my understanding of the sustainable issues around food but buying and growing local seems to be a good thing to do especially with the price of gas continuing to climb. Getting to a definition of the problem will make it easier to share, explain and get some traction with.

Six Is Forever http://bit.ly/itbevy "Well, no, I didn’t really, but I thought about it" much joy reading this piece by Robert Fulghum #the5

Peter Pan is one of my heroes so this piece struck me this morning. Robert writes so well!

Well that covers the five I found this morning. I am sure there will be additional ones to share as the day and learning progresses at #SOBCon. I spoke briefly with Tim Sanders last night. He is here to talk today. I can hardly wait.

What can you share today?

Clarity should be a guiding principle!

Just enough time for #the5

Good morning! day of work, then travel to #sobcon - safe travels to all, see you soon!

Google Voice User Story: A Way with Words http://bit.ly/j4mkwK #the5

I do want to explore how to use Voice services to help foster the engagement with readers

Try A Carbon Calculator And Plant Some Trees! http://bit.ly/jRkhwc #the5

You can help with Build Day for the Community Gardens if you are in the Franklin area
http://www.franklincommunitygardens.org/2011/04/build-day-may-7th.html

Should You Dish What You Take? http://bit.ly/jQWgNs @thewriteblogger explores the options #the5 #sobcon

Controlling you reaction is so hard but necessary. Remember rolling in the mud will get you muddy!

Introducing the new Google Docs app for Android http://bit.ly/iy6QDO me: adding to my list of things to explore! #the5

Expanding the use of the smart phone to be more functional is good. Do need to get away from the HTC battery life problem to really make it useful.

The marketplace has evolved. Have you? http://bit.ly/l2MZPE "Clarity should be the guiding principle behind every branding effort" #the5

Yes, life evolves and so should we. We should be clear about what and why we are evolving so others can follow without getting surprised.

What have you learned that you want to share?

How secure do you feel?

Security in perception vs reality, also a problem with words. Worth thinking about!



How secure do you feel?

To share or not share?

Time for #the5 today before heading off to the working world

How to Humanize Your Company and Get People to Share Your Story http://bit.ly/hUroWf "How to humanize your brand" #the5

What is your story? Is it compelling and distinct?

A leap of faith http://bit.ly/fLFNXn "as I was shouting to be heard above the din, others were shouting as well" #the5 @leanneclc

@leanneclc took the leap of faith and is sharing her lessons learned on work/life balance today

How to be a Graceful Power Networker http://bit.ly/hlVSOi key:"Customize the invitation with a reminder of how the person knows you" #the5

Make the effort to personalize your LinkedIn invite, it will be read and accepted more easily that way!

Consistency in Your Message is an Important Personal Brand Builder http://bit.ly/hXhDXr me: yes, very much so! #the5

What is your message? Do you have one or more than one?

What’s Your Twitter Personality? http://bit.ly/hGp6LV "Folks on Twitter are not always who they seem" #the5

How true! One of the reasons why you should get to meet them in person to find out the real story.


And a bonus link for today

Job Search Jam Sessions: To blog or not blog? http://t.co/gk64Oet Paraphrasing Hamlet, that is the real question of the day #in

What have you learned that you can share today?

RI Community Camp - photo recap

Some balloons marked the entrance to RI Community Camp at RISD:




Great advice from @cspenn to help set the context for this event:




One of the major tenants of the unconference concept is explained by @saranicole




In the facilitated but purely unconferenced session on Facebook, Kevin Vine gets into the conversation:



A great event, lots of good conversations. If you have not had the experience of an unconference, you need to do one. Stay tuned for unconference information as I hear of them in New England.

Roger Ebert: Remaking my voice

Roger Ebert, noted film critic, talks about recovering his speaking voice in this TED Talk.





What about your voice?

Happy Birthday, belatedly for Will Shakespeare

How could I miss sharing this, nay, fear not. I did but hence find it and can share it with thee!

Happy birthday, Will Shakespeare!

Personal branding - 2nd session notes from Community Camp

My notes from the second session of Community Camp held on Saturday, Apr 23 at RISD.

The seats have cushions in Room 412, yes!

set up your account, go out and listen
pay attention to what others are doing

get into a LinkedIn Group, in medical equipment, go to a buyers group and listen
Glide can understand slang or the context with slang

follow key targeted people within the company and not just the company
keep it social, don’t just send a sales pitch

Dr Sam Lam
http://lfp-blog.com/

http://lfp-blog.com/


Other examples
http://garyvaynerchuk.com/

http://danschawbel.com/

http://www.davidmeermanscott.com/bio.htm

if you want to be found and recognized, use the same image everywhere
some folks change it far too frequently

for those with visual work, this is a good site to look at
http://www.behance.net/

Klout provides a rating for social presence
http://klout.com/home

somewhat controversial - look at Charlie Sheen’s score of 90, how?

JoAnn says “Klout is a mood ring”

Twitter Counter, even the free version gives better info
http://twittercounter.com

Driving Traffic - sessions notes from Community Camp

 Driving traffic to a website

questions
how to use social bookmarking sites
website referenced with LinkedIn

local search and the professional directors are the places to be
engage with the positive reviews, do damage control for the negative reviews

http://www.thumbtack.com/

http://www.hotfrog.com/

http://www.yelp.com/

http://www.merchantcircle.com/corporate/

http://www.brownbook.net/

Youtube links are highly rated, consider using video, create a channel
http://www.youtube.com/

if you don’t have time to do this full time, how much of this is a one time setup and then let it go with minimum maintenance

a lot goes into setting it up, local search can take care of itself once set up

https://foursquare.com/

http://hootsuite.com/ up to five accounts for free, can assign team members to accounts

posterous
https://posterous.com/

http://nutshellmail.com/

Google Alerts
http://www.google.com/alerts/

Radian6 is not for the local personal blog, company

BatchBlue
http://batchblue.com/

Go to where your audience is, comment on their blog, they'll find you and come to your page

"Step outside your tiny little world"

A recently published TED Talk: Sam Richards on "A radical experiment in empathy"

Franklin Rotary Club - I'm on LinkedIn, Now what?

I had the honor and pleasure of presenting to the Franklin Rotary Club on Thursday evening. I decided to use my LinkedIn tips and tricks slide deck. I reworked (mostly shortened) my job search notes to focus on the business person who would have the same question: I'm on LinkedIn, now what?

I'm on Linkedin - Now what? 4/21/11

View more presentations from Franklin Matters

The Franklin Rotary Club website can be found here

They do have a small group on LinkedIn

Kathryn Schulz: On being wrong

Kathryn Schultz says:

"I call this error blindness. Most of the time, we don't have any kind of internal cue to let us know that we're wrong about something, until it's too late."

"This internal sense of rightness that we all experience so often is not a reliable guide to what is actually going on in the external world. And when we act like it is, and we stop entertaining the possibility that we could be wrong, well that's when we end up doing things like dumping 200 million gallons of oil into the Gulf of Mexico, or torpedoing the global economy. So this is a huge practical problem. But it's also a huge social problem."

Will you think about being wrong today?

Time to do the Work!

Time for #the5

It’s time to Do the Work http://t.co/NESppVW via @projectdomino #the5

Appropriately, I lead with this one and I am working to complete #the5 before heading to work today!

The Importance of Stories During Interviews http://bit.ly/foRceJ me: yes, indeed, what is your story? are you ready to tell it? #the5

One school mate would always say; "tell me a story". I gradually became prepared to have one ready anytime. Are you prepare to tell your story?

6 Steps to Expanding Your Network With LinkedIn Company Search http://bit.ly/dXnL8W how timely! #the5

I have my LinkedIn tool kit presentation updated to talk with the Rotary this evening and use for Community Camp on Saturday. I cover this point and they go into a little more detail than I do.

Calling for the Pantry: $20 helps @FranklinFoodPan feed our neighbor for 1 month http://t.co/1Em9K27 #the5

The Franklin Food Pantry is going to hold its first phon-a-thon next weekend. The communications campaign is kicking off to create awareness of the phone calls being made that weekend.

What gainful employment ‘should’ do for you http://bit.ly/hgb97u me: are you gainfully employed? #the5

@RosaSay answers this question in her posting. How would you answer this question?

What can you share today?

The power of words

Change your words, change your world!

What are you going to do today?



Many thanks to Ronni Bennett for the pointer to this

How 30 came to be

Thanks to Mark Hurst for the tip to view this. Steven Sasson, the inventor of the digital camera talks about how it came to be.

Inventor Portrait: Steven Sasson from David Friedman on Vimeo.

So 30 was the magic number!

nothing to protect us

Time to take a run through #the5 for today

Add your local knowledge to the map with Google Map Maker for the United States http://bit.ly/em81gE here we go Franklin! #the5

Yes, I have wanted to do something like this for some time. Now if I can make the time for it!

Transferable skills, yes - those! http://t.co/AqQTFVg me: get 1 of 4 free passes 2 Community Camp at RISD 4/23 - #the5 #hirefriday

There are so many options with transferable skills to consider. It really comes down to how well you can walk the talk.

Social Networks & The Fundamental Attribution Error http://bit.ly/h9N7ke "there’s nothing 2 protect us ,,, from the errors in our thinking"

This wasn't tagged as one of the five so it is a bonus for today. The message is relevant. There is nothing inherent in the process to protect us from the errors of our own thinking, UNLESS we include the folks in our inner circle in the process. Do you have an inner circle?

7 advantages of using QR codes in the career center http://bit.ly/dKktah me: 4 something so geeky this is trending #the5

For something that is hard to use, not readily available, this is certainly seems to be a trending topic. Maybe the tide is rising?

Persistence and Job Search http://bit.ly/ff8Ap1 me: yes, not overconfidence, not blind faith, focus reinforced with actions #the5

Persistence. What else is there to say? That assumes of course that you are comfortable with that person in the mirror.

Two Tribes: Scarcity & Abundance http://bit.ly/hCEejx "the way you see the world runs your life" #the5

Becoming re-acquainted with Tim Sanders. I have had his RSS feed for quite some time but he has a new book out now and is making the rounds with interviews. I caught his interview with Mitch Joel the other day and it reminded me how much the learning, sharing, laughing process I have is really tied back to what he said in "Love is The Killer App"

What have you learned that you can share today?