I can hear it now: "Nonono, we weren't sleeping together -- just a routine system backup." Snip from a press release for a short-range networking technology demo that took place at a research institute in SoKoFrom David Wolfe at Ageless Marketing
And what does this have to do with marketing? Well, as one Amazon reviewer put it in recommending Radical Evolution, "A must read for anyone who plans to live for 5 years or more." Everything!From Andrew Taylor at The Artful Manager
But the actual process of exploration takes place during listening -- not only to others but to oneself. Suspension involves exposing your reactions, impulses, feelings and opinions in such a way that they can be seen and felt within your own psyche and also be reflected back by others in the group. It does not mean repressing or suppressing or, even, postponing them. It means, simply, giving them your serious attention so that their structures can be noticed while they are actually taking place.From Felix Gerena at BrandSoul
Eugene Delacroix
, the french painter wrote his diaries and gave them a very significant title, "The bridge of vision" .
I think the image of the bridge is very accurate. In fact, i think our lives are kind of a trip. If you find the road is coming to an end, you need a new bridge to follow. That´s probably the aim of all brands, to make our trips easygoing and enjoyable.
I believe that is innately human to play with ideas and the use of individual incentives risks replacing this powerful, intrinsic motivation with something much less effective.Enjoy!
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