Saturday, November 27, 2004

The Singer sings his/her song, the Blogger writes his/her blog

In the evolution of life, individuals have looked to find their way, find their calling, find their voice, to be happy with what they do in order to live. Yes, there is a connection. Idealism is confronted by the harshness of reality. There needs to be some practical compromise to live.

Singers use their vocal talent and musical ability to attract attention, to tell their story, to spread their message. A glorious voice will catch ones ear. A particular musical note arrangement will turn ones head. If the attention can be held, and developed, there is an audience, a market, and a way of life.

Bloggers use their linguistic talent to turn the phrase that will catch and hold a reader. The phrase generating an idea, a recognition, a new thought. One reader will tell another and so it spreads, sometimes slowly, sometimes quickly.

The word is powerful on the page. The links can be embedded to allow for a train of thought to be followed, to preemptively answer the question, “Where did this come from?”

The singer frames their words in some musical tones. A folk melody making a presentation that differs from that of the blues; still different from that of an aria; still different from the rap of a hip-hopper.

The message can be the same although the presentation and delivery is different. Ultimately looking for a connection. Agent Orange, another in the Amazon Theater series, makes this connection. The boy dressed darkly in the beginning is caught by her orange color as she moves through the station. He eventually reveals his true color, also orange, and they connect happily, ever after we are told just before the credits roll.

So have you made a connection? How do you keep it? Respect. Respect for the other. As Covey says in his Seven Habits of Highly Effective People: “Seek first to understand, then be understood.” Develop the understanding. Be consistent. (i.e. brand harmony) If not, they will see you for the hollowness you hold inside and not return.

If there is something there there, and the there appeals to them, they will return. Maybe not everyday, but once in awhile, and then more regularly. And if satisfied, if the WOW factor is maintained, they will keep coming back. It is always showtime!

So if you are a singer, sing your song! I can not carry a tune but I do hear Neil Diamond singing:

Young it was
True it was
Days without wond'ring
Fall with a special thing
Laugh, I could laugh
And I did

And the singer sings his song
And the children dance along
And the singer sings his song
And we dance along

If you are a blogger, write your line!

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