Monday, October 31, 2011

Unexpected = distinct

Insightful short video from Tom Asacker.



His concept of 'unexpected' is very much like being 'distinct' that Scott McKain has talked about.

It also looks like Tom has a new book paperback version of his book: Opportunity Screams. I'll need to add this one to my list of things to read. Put it on your listing too. You'll be glad you did.