From Michelle Miller at WonderBranding: Marketing to Women
Statistics show that women are three times as likely to tell others about a consumer experience (good or bad), and prefer learning about a product or service from other women.
Word of mouth has launched some of the greatest business success stories ever, including Krispy Kreme and Yellow Tail Wine. Until recently, trying to measure the effectiveness of word of mouth marketing has seemed an impossible task.
From David Weinberger at Joho the Blog
Of course, it is appropriate that this gets read by me two days late :-)
I would like to. I really would. I like it and I like you.
But we're now well past the point where any of us can keep up with all the blogs worth reading from the people worth keeping up with. Even with an aggregator.
I just can't do it any more.
From David Batstone at Right Reality
Above all, younger workers are less likely to channel their passions into a job. They are apt to see work as a means to an end. The work week gets them to the weekend, and that's when the fun begins. They are wise to the transitional economy. They know that employers will not show them loyalty over the long-term - they have watched their parents pass through an uncertain career. So they see the job as a short-term contract that can be renewed, by both parties, as long as both parties are satisfied. This generation serves as its own free agent.
Enough for now... Enjoy!
You know that dip was pretty good. These are still timely quotes for today!
What's in your archives?
What were you doing a year ago?
Technorati Tags : archives, Batstone, WonderBranding, Joho, blog